A level Media Exam Blog

  1) Type up your feedback in full (you don't need to write the mark and grade if you want to keep this confidential). 27= C  WWW: a good first assessment in media -strong responses through which suggests that you have caught up and are capable of analysing products such as unseen texts.  EBI: more explicit reasons for and against public service broadcasting in the digital age . Also similarly with Q4 try and validate the theories with your own viewpoint further.  2) Read the mark scheme for this assessment carefully. Identify at least one potential point that you missed out on for each question in the assessment.  Q1- The gold, textured colour scheme to the main text offers connotations of wealth, success  and luxury – reflecting both Stormzy’s recent success and also qualities associated with the  genre of music (rap/grime). Q2-Dominate media industries through sheer size and power (conglomerate ownership) Q3-It is regulated by Of-com so therefore maintaining standards and provid

Everyday Sexism Watch the Everyday Sexism TED talk from Laura Bates (linked above) and answer the following questions: 1) Why did Laura Bates start the Everyday Sexism project? to show the world how women are treated but are normalised and that people don't mention it enough because they think it is not important as it happens to them regularly. 2) How does the Everyday Sexism project link to the concept of post-feminism? Is feminism still required in western societies? women nowadays have more rights so post feminism links to it yet women until now still get harassed and post their stories online. 3) Why was new technology essential to the success of the Everyday Sexism project? People nowadays get their 9information and share everything on the internet so it was a good idea for women around the world and different places to share their experiences. 4) Will there be a point in the future when the Everyday Sexism project is not required? What is YOUR view on the future of feminism?

 1) Why is representation an important concept in Media Studies? When we see  a person, place, object or idea being  represented in a media text, it has in  some way been mediated by the very  act of representation. A representation is  a re-presentation (literally – to present again), and so the images and ideas  we see on screen, in print or online are  ‘removed’ from the original object. The  media intervene and stand between  the object and what we see – the act  of communicating the image or idea in  some way changes it. 2) How does the example of Kate Middleton show the way different meanings can be created in the media? The photograph of Kate Middleton  in the newspaper is a re-presentation  of what she looks like, with people  controlling and manipulating the  image at various stages throughout the  process , people see things differently and they choose what they want to believe about it or represent it in their own way than its shown. people  easily  could create both a posit

  1) Introduction to Media: 10 questions 2) Semiotics blog tasks 3) Language: Reading an image - media codes 4) Media consumption audit 5) Reception theory - advert analyses 6) Genre: Factsheets and genre study questions 7) Narrative: Factsheet questions 8) Audience: classification - psychographics presentation notes 9) October assessment learner response 10) Audience theory 1 - Hypodermic needle/Two-step flow/U&G 11) Audience theory 2 - The effects debate - Bandura, Cohen  12) Industries: Ownership and Control 13) Industries: Hesmondhalgh - The Cultural Industries 14) Industries: Public Service Broadcasting 15) Industries: Regulation

  Media conglomerate research 1) Type up your  research notes  from the lesson - what did you find out about your allocated media conglomerate? Selection of companies: Alphabet,  The Walt Disney Company,  National Amusements,  Meta,  News Corp,  Time Warner, Comcast. If you were absent or didn't have time in the lesson to make these notes, research  any one  of the companies above and find examples of all the terminology outlined in the notes at the start of this blogpost. Name of media conglomerate: National Amusements Conglomerate ownership: Paramount Global, Showcase cinemas, Multiplex cinemas, Cinema de lux Vertical and horizontal integration: An example of integration is owning Paramount Global which is an American multinational mass media and entertainment conglomerate and also owning the cinemas which can screen movies owned by Paramount Convergence and synergy: With the recent rise of streaming services people became less likely to visit the cinemas and so Paramount cre