A level Media Exam Blog

Factsheet #107 - Fandom Read Media Factsheet #107 on Fandom . Use our Media Factsheet archive on the M: drive Media Shared (M:\Resources\A Level\Media Factsheets) or log into your Greenford Google account to access the link. Read the whole of Factsheet and answer the following questions: 1) What is the definition of a fan? Fans do more than just like or even love a particular media text, ‘true fans’ have a devotion that goes beyond simply consuming media texts, and is, as Matt Hills argues, part of a person’s identity in much the same way as gender, class and age define who we are. 2) What the different types of fan identified in the factsheet? Hardcore/True Fan ,Newbie, Anti-fan 3) What makes a ‘fandom’? Fandoms exhibit a ‘passion that binds enthusiasts in the manner of people who share a secret — this secret just happens to be shared with millions of others.’ Fandoms are subcultures within which fans experience and share a sense of camaraderie with each other and engage in particular

Language and contexts Homepage Go to the Voice homepage and answer the following: 1) What news website key conventions can you find on the Voice homepage? Top menu bar: range of content such as 'hard' and 'soft' news to appeal to target audience. Subscription icon: Diversification/convergence -> print media to online content stay in the loop uses + gratification -> sense of surveillance information gained Advertisements: marketing jobs for target audience ad for book on the history of The Voice -> example of product placement Variety of thumbnails offer content linked to top menu bar (hard + soft news) feature/represent the black community  Images centrally placed to grab target audience's attention. Attempt to hold interest through digital content (clickbait) 2) What are some of the items in the top menu bar and what does this tell you about the content, values and ideologies of the Voice? Drop down from top-menu bar  uses + gratifications - diversion