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Videogames: Henry Jenkins - fandom and participatory culture

Factsheet #107 - Fandom Read Media Factsheet #107 on Fandom . Use our Media Factsheet archive on the M: drive Media Shared (M:\Resources\A Level\Media Factsheets) or log into your Greenford Google account to access the link. Read the whole of Factsheet and answer the following questions: 1) What is the definition of a fan? Fans do more than just like or even love a particular media text, ‘true fans’ have a devotion that goes beyond simply consuming media texts, and is, as Matt Hills argues, part of a person’s identity in much the same way as gender, class and age define who we are. 2) What the different types of fan identified in the factsheet? Hardcore/True Fan ,Newbie, Anti-fan 3) What makes a ‘fandom’? Fandoms exhibit a ‘passion that binds enthusiasts in the manner of people who share a secret — this secret just happens to be shared with millions of others.’ Fandoms are subcultures within which fans experience and share a sense of camaraderie with each other and engage in particular
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The Voice CSP: case study blog tasks

Language and contexts Homepage Go to the Voice homepage and answer the following: 1) What news website key conventions can you find on the Voice homepage? Top menu bar: range of content such as 'hard' and 'soft' news to appeal to target audience. Subscription icon: Diversification/convergence -> print media to online content stay in the loop uses + gratification -> sense of surveillance information gained Advertisements: marketing jobs for target audience ad for book on the history of The Voice -> example of product placement Variety of thumbnails offer content linked to top menu bar (hard + soft news) feature/represent the black community  Images centrally placed to grab target audience's attention. Attempt to hold interest through digital content (clickbait) 2) What are some of the items in the top menu bar and what does this tell you about the content, values and ideologies of the Voice? Drop down from top-menu bar  uses + gratifications - diversion
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OSP: Final index

 1) OSP: Clay Shirky - End of Audience blog tasks 2) OSP: Influencers and celebrity culture 3) OSP: Taylor Swift CSP - Language and Representations 4) OSP: Taylor Swift CSP - Audience and Industries  5) Baseline Assessment learner response 6) OSP: Postcolonial theory - Gilroy and diasporic identity 7) OSP: The Voice - blog case study
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OSP: Postcolonial theory - Gilroy and diasporic identity

 Go to our Media Factsheet archive on the Media Shared drive and open Factsheet 170: Gilroy – Ethnicity and Postcolonial Theory. Our Media Factsheet archive is on the Media Shared drive: M:\Resources\A Level\Media Factsheets or you can access it online here using your Greenford Google login. Read the Factsheet and complete the following questions/tasks: 1) How does Gilroy suggest racial identities are constructed? He has consistently argued that racial identities are historically constructed – formed by colonisation, slavery, nationalist philosophies and consumer capitalism. 2) What does Gilroy suggest regarding the causes and history of racism? Gilroy suggests that racism creates race, not the other way around. He argues that racism emerged from historical processes like colonialism and slavery, and race was used to justify the oppression and exploitation of certain groups, rather than being the natural cause of this oppression. 3) What is ethnic absolutism and why is Gilroy opposed t
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Taylor Swift: Audience and Industries blog tasks

Audience Background and audience wider reading Read this Guardian feature on stan accounts and fandom. Answer the following questions: 1) What examples of fandom and celebrities are provided in the article? Fandom: Lady Gaga’s Little Monsters, Beyoncé’s Bey Hive, Taylor Swift’s Swifties, and Nicki Minaj’s Barbs. 2) Why did Taylor Swift run into trouble with her fanbase?  When the presale for Taylor Swift’s tour turned into a battle royale for fans locked out of Ticketmaster’s system, frazzled Swifties voiced their disappointment. Ticketmaster and Swift quickly apologized, with the singer calling the process “excruciating”. Ticketmaster ended up testifying in Congress in a hearing about consolidation in the ticketing industry. 3) Do stan accounts reflect Clay Shirky's ideas regarding the 'end of audience'? How?   They do reflect the theory as Stan accounts are like roving reporters in that they comment on the action live and as it happens. Stans don’t just root for their ico
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Baseline assessment: Learner response

 Create a new blog post called 'Y13 baseline assessment learner response' and complete the following tasks: 1) Type up your feedback in full (you don't need to write the mark and grade if you want to keep this confidential).  WWW: Rubana solid effort for Q3 lots of analysis of both magazines CSPs but at times responding to the question- see indicative content ( mark scheme)  EBI: consider audiences and industries for magazine CSPS for Q3. For Q1 give specific examples from newsbeat  2) Focusing on the BBC Newsbeat question, write three ways it helps to fulfil the BBC's mission statement that you didn't include in your original assessment answer. Use the mark scheme for ideas. Newsbeat offers educational content through some of the news stories selected to be in the daily bulletins. Examples include a Newsbeat story on a project highlighting street harassment of women which serves to educate both male and female listeners on the impact of harassment on victims. Newsb
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OSP: Taylor Swift CSP - Language and Representations

  Taylor Swift: Language and Representations blog tasks Narrative Go to our Media Magazine archive (issue MM79) and read the feature All Too Well on Taylor Swift and how she controls her own narrative. Answer the following questions:  1) Why is Taylor Swift re-recording her earlier albums?  Swift quickly announced her intentions to re-record her Big Machine albums, which would give her complete ownership of the records and nullify Braun’s involvement. 2) Why did Taylor Swift choose to make the short film 'All Too Well'?  ‘All Too Well,’ a song that aches from heartbreak and longing. In choosing to make the song into a short film, rather than just a music video, Swift has consciously chosen to push her professional creative boundaries for the sake of her art and her storytelling – and that’s something we can only admire her for. 3) What other examples are provided in the article of Taylor Swift using media to construct her own image?  She’s become an author, and her debut novel
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